Services tailored to your needs
Founded by Kate Wagenlander Watson in 2006, KCW Global Research will serve as an objective partner throughout your domestic and global qualitative research process. Kate’s extensive experience, versatility, and flexibility make her an excellent resource for any team working to gain greater insights into how consumers think. Further, her ability to understand and synethesize how consumers approach product categories and brands provides clients with actionable conclusions and recommendations to assist them as they work toward achieving their strategic objectives.
Communication Materials Evaluation
Online Communities/Bulletin Boards
Advertising Concept Exploration
Category Assessment/Unmet Needs